We live in the era of connections. We’re all connected and interconnected pretty much all the time. Every second of every day, we’re just a tap or a click away from our favourite music, movies and even celebrities.
This is one of the reasons why virtual space has become our second reality. However, virtual or not, it’s full of real people just like us. And what exactly do we all want, huh? We want to spend time and interact with others, make friends, and establish connections. We want to live!
Discover the power of social media
Social media is not just a thing we randomly scroll on to waste our time. It has become a powerful tool that not just maintains but actually builds and expands online communities. Instagram is quite popular, given its over two billion (yeah, billion!) users. Out of those, more than 500 million are active daily. Now that you know that info, do you understand why having an Instagram account is a must?
Grow your Instagram audience
Instagram is more than a platform where people share pictures of what they did on their last vacation or where they show how cute their pets are. It’s a vibrant online world where you can literally build a community.
Just like in the real world, people who are alike tend to gather in the same places. Same principle applies to the virtual world. So, instead of wasting time thinking about how difficult it can be to gain a large audience, simply act naturally. People love natural people. Simply consider what you want to promote and what you like about your product/business. Those are the same things your followers will love, too.
Do you know how to engage with your Instagram followers?
Many businesses seem to forget that even in the online world, they’re still dealing with people. Even when those people represent other businesses and companies, they’re still people. And we like to talk; we like to be treated like human beings. We like personal things and stories, colourful pictures and fun facts.
That’s one of the things you must never forget when you want to become popular online. You are dealing with other people, people just like you. If you keep that in mind, you will be able to properly engage with your followers.
Everything can be recycled: even Instagram stories that are not shareable
Everything that’s on Instagram can be reused in many ways. Yes, we all know that certain posts, such as stories and reels, are hard to save and reuse.
We’ve got the perfect tool for anyone wondering how to download from Instagram – GetInsta allows seamless saving of stories, reels, photos, and more. GetInsta makes it easy to discover and download top Instagram content with its powerful “how to download from Instagram” features.
Whether you want viral videos, popular photos, creative reels or fun stories, GetInsta downloads it with just a click. By reposting captivating UGC, you can draw more ideal followers daily. GetInsta is the go-to solution for effortless Instagram content downloading to attract new fans.
Hashtags are not just cute symbols: learn how to use them
Let’s talk about hashtags. They are those squarish-looking symbols; we all know them. But how many of us know just how important they are online?
If we use them properly, we are able to reach very specific audiences. Thus, our business or account will be able to become popular among many Instagram users.
So, don’t be shy! Take some time for research. Find out what things people are interested in. Not literally any thing, of course, but those that somehow relate to your business. Those things can be used as keywords for your new hashtags. Get creative, and use them in wild ways! The results will follow.
Media planning or the importance of having a posting schedule
Media planning is indeed the key to any successful content strategy. And the good news is that you don’t need pompous marketing knowledge to be able to create a posting schedule.
When you decide upon a schedule, the only thing you must keep in mind is the fact that your content needs to be consistent. It needs a certain flow. This is the best way to keep your followers entertained and engaged. You also need to actually stick to your schedule, of course, but that’s pretty obvious.
Other methods that can help you get more followers on Instagram
We’ve talked about some of the common strategies, but popularity is not limited to those. The great thing about fame is that it can be transferred. Sounds weird? Well, it’s not!
Sometimes, you don’t need to sign partnerships with famous people or brand ambassadors. Sometimes, you just need to try and talk to them to catch their attention. Some of them might actually reply. We all like people who are interesting and have smart things to say. Make them be interested in you and your business, and their followers will become your followers as well.
The best of Instagram: influencers versus content creators
Many people think that influencers and content creators are the same, and that’s so wrong!
Influencers are interested in gaining followers. An influencer’s status is directly connected to the number of followers they have. This is why many of them try pretty much any type of activity to get more likes and comments online.
The creators, on the other hand, don’t necessarily have to show in the content they create. They only care about quality; they focus all their work on the result. This is why they don’t care about their own fame that much; they are more interested in their work becoming famous. This is why they sometimes don’t have that many followers on their personal accounts.
Thus, when you decide between the two, think about what’s more important for you and your business: reaching more people or having amazing content. Or maybe you’re one of those really lucky ones who strikes gold and combines the two. Fingers crossed!
