The Online Gaming Market of New Jersey
With a population of almost 9 million, New Jersey was one of the first US states to legalize online gambling in 2018 which is now regulated by the Division of Gaming Enforcement. With record-smashing profits being set almost every month, New Jersey’s online gaming market may overtake all others in the USA in the near future. There are already more than 20 online casinos available in the state. But what can we expect in the future from this blooming market? Well, we should look at the companies that have found their way to New Jersey only recently and those that have announced their intentions to do so. There are a lot of new NJ online casino sites that are worth a look, proving once again that the Garden State’s iGaming scene can eventually take the lead in the US.
Gaming Sites Launched in New Jersey in 2021
Ever since online gaming became legal in New Jersey in 2018, the state has been setting record after record and topping all expectations. Some say that it can overtake Las Vegas as the gambling city of the US in the near future. Considering how many new excellent casinos entered the market in 2021, this idea may not be all that far fetched after all. Here are the gaming sites that made their way to New Jersey in 2021.
Tipico
In November 2021, German sportsbook operator Tipico introduced its online casino offering to the New Jersey market. To obtain a license in New Jersey, the firm has teamed with Ocean Casino Resort. The company plans to expand into more states in 2023. The casino offers games developed by companies like Inspired Gaming, Scientific Games, NetEnt, High5, Everi, and Gaming Realms. Tipico launched its sports betting app in New Jersey in 2020. The company has also expanded into Indiana and Iowa through its partnerships with Caesars Entertainment. Tipico is owned by CVC Capital Partners.
PlayUp
The Australian operator of fantasy sports and sports betting, PlayUp, has been granted a full operating license by the New Jersey Division of Gaming Enforcement in October 2021. With the largest sports betting market in the US, New Jersey, PlayUp feels itself at home in the state. The PlayUp brand is owned by Wizer Pty Ltd.
PlayUp signed a contract with FR Park Racing in January 2021 to get access to the New Jersey market. A few days later, PlayUp revealed a partnership with the New Jersey Devils of the NHL to increase its presence there.
Betway
In August 2021, the international online gambling business Betway launched its sportsbook and online casino services in New Jersey. Betway Group is one of the top providers of premium entertainment in the sports betting, casino, bingo, esports, and poker industries. Since 2006, they have continued to lead the online gambling sector, utilizing cutting-edge technology to offer unique, engaging gaming experiences in a safe setting.
FanDuel
FanDuel Group, a gaming operator owned by Flutter Entertainment, introduced a stand-alone online casino product in New Jersey in July 2021. It allowed residents of the state to enjoy FanDuel’s excellent online gaming experience. Live dealer blackjack, roulette, and baccarat games became available to players in the state.
PointsBet
A renowned international operator of online gambling, PointsBet, introduced its iGaming platform to New Jersey in July 2021. This was the second state in which PointsBet became available to the US, the first being Michigan, where PointsBet’s first iGaming activities were launched in May 2021. In January 2019, PointsBet introduced its industry-leading sports betting service for the first time in New Jersey. In addition to Colorado, where they have established their North American headquarters, PointsBet now offers its sports betting platform in Illinois, Indiana, Iowa, Michigan, and New Jersey.
Stardust
The Stardust gaming brand has returned to real-money gambling with the introduction of Stardust-branded online casinos in New Jersey and Pennsylvania in March 2021 thanks to a collaboration between Boyd Gaming Corporation (the Stardust brand owner) and FanDuel Group. Also, in addition to Stardust, the FanDuel Sportsbook & Casino app became accessible to users in New Jersey, Pennsylvania, and Michigan in March 2021.
What’s Next for New Jersey?
And while there are a lot of excellent online casinos already available to New Jersey citizens, it is exciting to know that more providers will follow in the near future. New Jersey’s iGaming market seems to be a very promising one and the following providers have recently announced their intentions to enter it.
Earlier this year, LeoVegas made arrangements to introduce its brand in New Jersey, USA. To guarantee a top-notch gaming experience, LeoVegas will debut with its own proprietary platform. LeoVegas is now setting up operations in the USA in line with predictions that the American market will grow to be the largest regulated gambling market in the world. Through a partnership with Caesars Entertainment, which grants access to the market, LeoVegas will offer online gambling later this year in the state of New Jersey.
Thanks to yet another market access deal with Caesars Entertainment, SkillOnNet, a developer of online casino platforms, is getting ready to introduce its flagship brand PlayOJO in the United States. The partnership, a breakthrough deal for PlayOJO, would enable SkillOnNet to introduce its brand to gamers in New Jersey using its own proprietary software, subject to regulatory approval.
