The Value Of Business In Helping Society Grow During A Pandemic

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Communicated Content- Novel Coronavirus has swept the world, causing untold miseries upon businesses, industries, economies, and people worldwide. Lockdowns and restrictions imposed by authorities to prevent the spread of this dreaded virus have ensured the loss of jobs for millions of men and women. Businesses are fast shutting down as sales are slackening. The initial response of companies was to step back during the crisis to protect their interests. When entrepreneurs realized that their survival was dependent on how they helped society cope with this pandemic, they came forward. 

Authentic Information Plays a Crucial Role in Coping with the Pandemic

We believe that every business should care about the values of the country, care about the community. With this in mind, we do our best to make our country and our neighborhoods a better place to live in,” said Gevorg Hambardzumyan, CEO of Front Signs, a prominent US sign making company. They’re best known for fabricating the solar-powered lightboxes of “Light the Barricades,” a public art installation organized by the Annenberg Space for Photography for the project “W|ALLS: Defend, Divide and the Divine.” Front Signs was also among the first US companies to address the pandemic and initiate a donation campaign to help hospitals in the US with PPE shortages.

Covid-19 is a pandemic in which spreading information and saving people from disinformation is essential. Prevention is the only cure for Coronavirus when the vaccine for this virus is still some time away. The most effective way of helping people fight against Covid-19 is to reinforce correct information in a palatable form. .Front Signs makes signs with loud and clear public messages associated with wearing masks and following the rules of social distancing. 

All Businesses Can Help Society during This Pandemic

Some businesses indeed have the edge over others when it comes to helping society during a pandemic. Anyone would agree that a company making remote working tools and software to enhance communication and cooperation would do well in times of a pandemic. When all other businesses are failing, companies involved with E-learning, home entertainment, healthcare, medical devices, logistics, and those working on contactless technologies are growing at a phenomenal speed during Covid-19. 

You don’t need to be selling sanitizers or masks to help society during this pandemic. You can address society’s pressing needs in whatever business you are doing, whether selling cars or fashion clothing. If your business is not related to drugs or healthcare, you can at least disseminate reliable information and ask people to follow social distancing rules to stay safe. By placing important safety messages for your workforce and the visitors, you can indirectly help them fight against this pandemic. Front Signs can make visually attractive signs for you to broadcast loud and clear public messages.

Creating Awareness to Prevent the Spread of Deadly Virus

If you ask the experts, the most crucial step that people can take to prevent thCoronavirus’spread is to wear masks, wash their hands frequently, and observe social distancing rules. Yes, companies can do a lot more than just spreading the correct information about this virus. Companies can provide financial aid under corporate social responsibility and donate to the needy to stay afloat during the pandemic. They can also help NGOs in their efforts to make sure that the disadvantaged get rations and supplies. Many companies have asked most of their employees to work from home to keep them safe. Companies are providing free entertainment to people using social media platforms. It helps people suffering from depression and anxiety, developing from staying indoors for long periods. Realizing their customers’ financial difficulties during the pandemic, many tech companies have started to offer their services at heavily discounted prices. 

How Companies Are Giving Back to The Society During Pandemic

It is easy to be an armchair critic and criticize the private sector for not doing enough to help people during the pandemic. At a time when private companies are suffering massive financial losses because of low sales and restrictions imposed by authorities, it is really wonderful to see so many companies coming forward and offering a helping hand to society.

  • Microsoft has said it will continue to support hourly workers on its campuses even though demand for such workers has gone down considerably
  • Google has asset aside a Covid-19 fund to enable staff members and vendors avail paid sick leave if they are experiencing symptoms of this pandemic
  • Amazon has set up a relief fund of $5 million to provide financial assistance to small businesses close to its headquarters
  • Loom has made a free version of its app to help teachers and students in colleges and universities
  • LinkedIn is giving away 16 of its learning courses for free during the pandemic 

These are just a few examples of businesses coming to the rescue of society during the pandemic. There are thousands of more companies taking the same route worldwide to help people in this hour of crisis.

Use Signs to Save Lives and to Prevent Spread of Covid-19

There are so many different ways to help society during this pandemic. You can serve the people by giving them money or access to professional service and telling them what to do and what to avoid at all costs. Front Signs, the leading sign-making company in the country, can help you in your endeavor by making visually arresting signs carrying loud and clear messages for your visitors and workers. Yes, monetary and psychological support is invaluable, and you are already doing your bit for your employees. But you can do more than this by installing signs that help sort things out in times of acute confusion. By telling people what to do and what to avoid, you can help them fight against Coronavirus.  

Consciousness takes a backseat in times of an emergency. Covid-19 is such an emergency where people become lax at times and forget to follow social distancing rules. In such a time, it is your responsibility as a business owner to remind people how to stay safe by wearing masks and washing their hands. Make use of attractive and innovative sign messages and fulfill your responsibility towards society.




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