KINGSTON – Ulster County Executive Michael Hein was in Kingston’s Uptown Stockade business district Tuesday morning, rubbing elbows with the local digerati. Joined by his business development staff and local high-tech entrepreneurs, he announced a new campaign to attract young, talented, creative, educated and upwardly-mobile techies to the area from New York City.
“Ulster County is one of the top job creation per capita locations in the State of New York. It’s remarkable,” Hein noted. “We have a secret, but it’s not a secret anymore. We have an amazing emerging tech based economy happening right here in Ulster County. Simply put, it’s a quality of life issue.”
The county’s new initiative, “Doing Business Differently,” strives to aggressively market Ulster County as the can-do destination for all things technological and futuristic. The summer campaign includes a presentation in New York City slated for August, plus an upstate junket in September showcasing Ulster’s beauty, diversity and convenience.
A new promotional video dovetails with these efforts as well, placing Ulster County on the leading edge of tech based businesses.
Presentation creative team with Hein (fourth from right)